In a specific example of a business model renaissance,
PPC Michael Rappa refers to auctions. Still, there is no discussion of revenue generation, a common thread of most definitions of business model. “E-commerce will give rise to new kinds of business models. That much is certain. But the web is also likely to reinvent tried-and-true models. Auctions are a perfect example. One of the oldest bu...
Canonical Issues & Duplicate Content
The SEO
One of the most common and problematic issues for website builders, particularly those with larger, dynamic sites powered by databases, is the issue of duplicate content. Search engines are primarily interested in unique documents and text, and when they find multiple instances of the same content, they are likely to select a single one as “c...
URLs, Title Tags & Meta Data
The PPC Money
URLs, title tags and meta tag components are all information that describe your site and page to visitors and search engines. Keeping them relevant, compelling and accurate are key to ranking well. You can also use these areas as launching points for your
keywords, and indeed, successful rankings require their use.
The URL of a document should ideal...
Hit
adsense
In the context of visitors to web pages, a hit (or site hit) is a single access request made to the server for either a text file or a graphic. If, for example, a web page contains ten buttons constructed from separate images, a single visit from someone using a web browser with graphics switched on (a “page view”) will involve eleven
hits on the server. (Often the access...
Dead Link
google adsense shareware
An internet link which doesn’t lead to a page or site, probably because the server is down or the page has moved or no longer exists. Most search engines have techniques for removing such pages from their listings automatically, but as the internet continues to increase in size, it becomes more and more difficult for a search engine to check all the pages ...
