As long as the Internet has been around, it has remained a mystery to the mainstream public how Web sites are listed at the top of search engine results. There are many theories of how search engines and search engine optimization (SEO) initially began.
The 1990s
Alan Emtage, a student at the University of McGill, created the first “search” program in 1990 called Archie (still in use today), t...
Don’t put all your eggs in one basket. It’s the age old saying that encourages you to mitigate your risk by spreading yourself out instead of relying on one thing only. Ask any stock broker and they’ll tell you putting all your money in one company is very risky and is rarely the right move. When you only rely on one source, if something bad should happen you have nothing else to fall back o...
Link building in a nutshell, is the process of getting other web sites and web pages to link to your web site. These
links will not only drive direct targeted
traffic to your pages; but more importantly will increase your overall search engine visibility and rankings. Building a solid incoming linking structure for your site is one of the most effective techniques used by search engine optimizat...
Have you heard stories about legendary online entrepreneurs who hit it big after getting a #1 rank in several popular search engines? You probably wondered what it would take for you to achieve that elusive #1 spot in the search engine result pages (SERPs). Search Engine Optimization (SEO) plays a vital role in ensuring that your business gets the best possible search engine ranking, which can lea...
Part I
This is the first
article in a six part series on how you can get indexed in the most important search engines on the internet. These search engines include Google, Yahoo, MSN, Exactseek, and Alexa. These sites cover over 80 percent of the searches done on the internet, so it’s well worth the effort to prepare your site correctly, and submit it to these search engines.
Before you do ...